According to the eMarketer predictions in 2016, the global e-commerce sales had reached $1.915 trillion, and by 2020, that figure will hit $4.058 trillion. That’s more than doubling the global sales within four years. Rapidly growing e-commerce sales mean that there is an enormous opportunity for different e-commerce brands to grow and thrive.
The print is undergoing a significant transition in the history: Gradually but significantly, this industry has been shifting towards digital platforms over the last couple of years. For instance, today, designers can create custom t-shirts or other pieces of printed artwork and sell it online. Various factors are responsible for these significant changes. These factors include the positive outlook for the print industry and the need to eliminate the disruptive variations in technology, the rise of cloud print, and the ever-growing print-on-demand services.
Besides, easy access to the internet and great e-commerce platforms has enabled deeper penetration into the masses (the target audience). So, what has made this transition possible? Answer; Shopify and other similar web solutions. Here are the reasons Shopify is the savior of e-commerce.
The platform is user-friendly
Shopify provides a launch platform to most promising print commerce startups. While their turnovers may not be measured in terms of millions of dollars, the scale of their success is phenomenal. The print-on-demand seamless Shopify integration has made it easier for people to create and sell t-shirts online. Besides, the platform features numerous tools perfect for managing your online store and improve its chances of success.
The emergence of web print
By the year 2022, the global web print market is expected to hit $1.3 trillion. Europe represents the most significant market share while the Asia-Pacific region is associated with the fastest growth rate. In the United States, more than 50% of printing firms have integrated web print trends and are multiplying their sales and return on investments.
According to market analysts, the increasing number of businesses offering online printing depicts the growth of close to 68%. Besides, 30%of the total revenue earned from the print industry is believed to be churned out by the upcoming online printing, and that promises a bright future for the web print industry.
Shopify is a force to reckon with
Shopify has been a predominantly popular e-commerce platform thanks to its resounding success. What most people don’t know is that the platform also provides a suite for development and management of different types of e-commerce stores. The platform also shares its name with its site sibling.
Among the most predominant features on Shopify is the product designer tool that can be integrated with your website during development. That means your store can provide its customers with prebuilt products and also offers you an option to create your own product according to your preferences, get it printed, and sold. All these facilities are available in one place.
Shopify is almost revolutionizing the web print and the overall print commerce. Over the last few years, there has been a rise in the number of vendors providing custom t-shirt design and print-on-demand services. Countless startups have been benefiting from the conducive e-commerce environment created by Shopify.